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How to Publish Products to New Channels Using EasyChannel
How to Publish Products to New Channels Using EasyChannel
Avi Assa avatar
Written by Avi Assa
Updated over 2 months ago

Publishing products to new sales channels is one of EasyChannel's core features, allowing you to expand your reach with ease. Follow this guide to cross-list products from your catalog to platforms like TikTok, Amazon, Etsy, and more.


Step 1: Prepare Your Products for Publishing

  1. Ensure Products Are Imported

  2. Complete Category Mapping

    • Ensure your products are mapped to the appropriate categories on the target channel.

    • Refer to the Category Mapping Guide for details.

  3. Apply Listing Templates (Optional)

    • Use templates to standardize product details like titles and descriptions across channels.


Step 2: Select Products to Publish

  1. Access the Products Catalog

  2. Choose Products

    • Select the products you want to publish by checking the boxes next to them.

    • Use filters (e.g., channel, category, or status) to quickly find specific products.


Step 3: Publish Products

  1. Click Publish to Channel

    • After selecting your products, click on the Publish to Channel button.

  2. Select the Target Channel

    • Choose the sales channel where you want to publish your products (e.g., TikTok, Amazon, Etsy).

  3. Review Mapping Templates

    • Ensure the correct mapping template is applied for the target channel.

    • Templates automatically adjust product details like titles, attributes, and categories to meet channel-specific requirements.

  4. Set Inventory Display with "Up to Quantity"

    • Use the "Up to Quantity" feature to set a maximum number of units to display on the target channel.

    • Example: If you have 500 units in stock but want to display only 50 units on TikTok, set the "Up to Quantity" to 50.

    • This helps control perceived inventory and manage stock strategically.

  5. Publish

    • Click Publish as Live to list the products on the target channel.


Step 4: Verify Published Products

  1. Access the Target Channel’s Dashboard

    • Log in to the admin or seller dashboard of the target channel (e.g., TikTok Seller Admin, Amazon Seller Central).

  2. Check Product Status

    • Ensure your products are live and visible on the channel.

    • Verify that images, descriptions, and attributes are displayed correctly.


Pro Tips for Cross-Listing

  • Bulk Publishing: Select multiple products to save time and publish them in one action.

  • AI Auto Mapping: Use EasyChannel’s AI tools to ensure accurate category mapping and reduce manual errors.

  • Channel-Specific Adjustments: Edit product details in the catalog to comply with the target channel’s requirements before publishing.

  • "Up to Quantity" for Stock Control: Use this feature to limit displayed inventory and prevent overselling.


Troubleshooting Common Issues

  • Products Not Appearing on the Target Channel:

    • Check category mapping to ensure accuracy.

    • Verify that all mandatory fields (e.g., title, images, description) are complete.

  • Publishing Errors:

    • Review the error message in EasyChannel and adjust product details as needed.

    • Contact [email protected] for further assistance.


Next Steps

After publishing your products, you can:

For additional help, contact us at [email protected] or visit easychannel.com/contact.

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